Why do we design?

To create meaningful work? To ignite a movement? To spark momentum for an idea?

Join us for two days of stimulating speakers and participatory Thinkshops where you'll be challenged with thought-provoking questions. We'll provide a platform where you can engage in meaningful dialogue, learn from your peers, and define your own answers.

Why? To inspire you to take action.

Come pose your own questions. Come share your insights.

YDesign

01

Schedule

Morning Session 7AM-12PM

  • 7-9:00

    Registration and Resource Center,
    Silent Auction open

  • 9:00

    Opening Film and Welcome
    by Moderator Sean Adams

  • 9:15

    DANNY YOUNT

  • 9:55

    FELIPE MEMORIA

  • 10:35

    Break-Resource Center,
    Silent Auction open

  • 11:00

    BRIAN WOOD

  • 11:55

    Hosted Lunch outside at the Garden by the Sea
    RSVP to have lunch with a main stage speaker. No fee to participate.

Afternoon Session 2pm-8:30PM

  • 2:00

    Welcome back from lunch
    by Moderator Sean Adams

  • 2:15

    ROBIN PERKINS

  • 2:55

    LINK Presentation

  • 3:15

    Break—Resource Center, Silent Auction open

  • 3:55

    PAULA SCHER

  • 4:35

    Resource Center, Silent Auction,
    Speaker book signing opportunities
    (*details coming soon)

  • 5:30-8:30

    Conference Reception
    at the Garden by the Sea

*If pre-registered, your lunch session is printed on your badge. Resource Center, Vendor Tables and Silent Auction open.

Morning Session 7am-12pm

  • 7-9:00

    Registration and Resource Center,
    and Silent Auction Open

  • 9:00

    Opening Film and Welcome
    by Moderator Sean Adams

  • 9:15

    Jared Ficklin

  • 9:50

    Think/Workshop Sessions
    Your Workshop selection is printed on your badge.

  • 12:00

    Lunch
    On-Your-Own Lunch off campus OR
    RSVP for a catered lunch at the Garden by the Sea with AIGA Fellows and local design leaders. $35 per person

*If pre-registered, your lunch session is printed on your badge. Resource Center, Vendor Tables and Silent Auction open.

Afternoon Session 2PM-5:40PM

  • 2:00

    Welcome back from lunch
    by Moderator Sean Adams

  • 2:10

    ASHLEIGH AXIOS

  • 2:50

    KRISTINE ARTH

  • 3:30

    Break—Resource Center, Silent Auction open

  • 3:50

    Silent Auction Bidding Ends

  • 4:00

    Stage Thank You's

  • 4:10

    DEX TORRICKE-BARTON

  • 4:50

    DAVID CARSON

  • 5:30

    Final conference announcements.

  • 5:40

    Silent Auction items distributed

02

Speakers

  • Ashleigh Axios

    Ashleigh Axios

    Design Exponent, Automattic

    Ashleigh Axios is an international speaker, strategic creative, and an advocate for design's ability to break barriers and create positive social change.

    Currently, Ashleigh is the Design Exponent at Automattic, a company with the mission to democratize publishing and a passion for making the web a better place through products including WordPress.com. She is also a board member of AIGA, the professional association of design, and an editorial board member for Design Observer.

    Ashleigh served as the creative director and a digital strategist at the White House, where she led design from within the first-ever Office of Digital Strategy. She is also the president emeritus of AIGA Washington D.C., where she formed and leads DotGovDesign, an initiative and annual conference connecting and empowering government designers. Ashleigh went to Rhode Island School of Design, where she earned a BFA in graphic design (and met her wonderful husband).

    www.ashleighaxios.com

  • Danny Yount

    Danny Yount

    Designer of Title Sequences

    Danny Yount is an American designer of film and television title sequence and promotional campaigns. He won an Emmy for the Six Feet Under title sequence and has two Emmy nominations, as well as industry awards in every major design show. As a title designer, Danny has collaborated with top film directors and producers to create some of the most recognizable feature film and television main titles like Six Feet Under, Kiss Kiss Bang Bang, Iron Man and Iron Man III, Tron Legacy, Sherlock Holmes, Oblivion, and has led the teams that produced the graphic visual holograms for Ironman 2 and 3 while serving as group creative director at Digital Kitchen and Prologue, respectively.

    His recently formed production company Prodigal Pictures has created title sequences and special event promos for shows like Tyrant, American Horror Story, The Strain, The Americans, Bastard Executioner, as well as numerous promotional campaigns for NatGeo.

    http://www.dannyyount.com/
    http://www.prodigalpictures.com/

     

    CampFest
    http://www.campfestival.ca/speaker/danny_yount/
  • Paula Scher

    Paula Scher

    Partner, Pentagram

    Described as the "master conjurer of the instantly familiar," Paula Scher is one of the most acclaimed graphic designers in the world. She has been a principal in the New York office of the distinguished international design consultancy Pentagram since 1991, where she has designed identity and branding systems, environmental graphics, packaging and publications for a wide range of clients that includes, among others, Citibank, Microsoft, Bloomberg, the Museum of Modern Art, Tiffany & Co, the High Line, the Public Theater, the Metropolitan Opera, the Sundance Institute, and the Philadelphia Museum of Art.

    Scher has been the recipient of hundreds of industry honors and awards; she is a recipient of the National Design Award for Communication Design, the AIGA medal and the Chrysler Award for Innovation in Design, among others. Scher has served on the Public Design Commission of the City of New York from 2006-2015. She is an established artist exhibiting worldwide, and her designs are in the permanent collection of the Museum of Modern Art, the Cooper Hewitt National Design Museum, the Library of Congress, the Victoria and Albert Museum, and other institutions. She is the author of "Make It Bigger" (Princeton Architectural Press, 2002) and "MAPS"

    (Princeton Architectural Press, 2011). Scher holds a BFA from the Tyler School of Art and a Doctor of Fine Arts Honoris Causa from the Corcoran College of Art and Design, the Maryland Institute College of Art and Moore College of Art and Design.

    http://www.pentagram.com/#/partners/109681
  • Kristine Arth

    Kristine Arth

    Director of Brand, fuseproject

    Kristine Arth is the director of brand at fuseproject, an industrial design and branding firm founded by Yves Behar. She has built a dedicated practice where she leads a team of multidisciplinary designers on global brands such as Western Digital, PayPal, SodaStream and Nivea, as well as startups and non-profits like Ori Systems, Happiest Baby, SPRING Accelerator and Juicero. Kristine's hands-on approach ensures a holistic design experience across every branded element, and she believes that collaboration, bravery and working with empathy can solve nearly anything.

    She started her career in Chicago at Wunderman and Leo Burnett. Her experience in advertising & marketing touched on a wide range of deliverables for brands including Miller Coors, Coca-Cola, Burger King, P&G, Applebee's and Microsoft. Kristine holds a BFA in Graphic Design from Columbia College Chicago, where she later taught as an adjunct professor of graphic design. She also studied traditional printmaking and bookbinding at Santa Reparata International School of Art in Florence, Italy.

    Kristine's work has earned awards from Red Dot, IDA International Design, iF Design, IDSA, SPARK!, IDEA, Transform Magazine and The Dieline. She's been published in Business Week, Wired, Brand Quarterly and The Design Kids. Kristine juried The One Show, presented at SF Design Week and was a keynote speaker at The Brand New Conference. In 2017 she will be on the brand jury for IDEA and speaking at the AIGA Y Design conference in March.

    www.kristinearth.com
    @krisitnearth
  • Robin Perkins

    Robin Perkins

    Partner, Selbert Perkins Design

    For over three decades, Robin Perkins has created some of the world's most notable landmarks, including the iconic and dramatic Gateway at Los Angeles International Airport in California. Her award-winning work for a diverse array of notable clients can be seen on five continents including the Americas, Asia, India, Middle East, Africa and the Philippines. Robin has developed a visionary approach to art, design, and communications in the built environment. Her creativity and strategic approach have resulted in national and international recognition for design excellence.

    Robin is a member of the American Institute of Graphic Arts, the International Sculpture Center, Urban Land Institute, Westside Urban Forum, and Women in Architecture. She is a former Board Member of the Society for Environmental Graphic Design (SEGD), Board Member of the Architecture + Design Museum in Los Angeles since 2005, and Juror for the GSA Excellence in Design Awards. Robin has been a juror and guest speaker at conferences around the world, published worldwide, and honored with a myriad of international awards, including the SEGD Fellow Award and Los Angeles Business Journal Innovation Award.

    Robin's multidisciplinary design background and visionary approach to environmental graphic design are exemplified by her work for projects such as:

    • Los Angeles World Airports
    • Pacific Design Center
    • Universal Studios
    • University of Southern California
    • Port of Los Angeles
    • Wilshire Grand
    • City Creek
    • World of Coca Cola
    • Dallas Cowboys Stadium
    • Downtown Disney
    • The Cosmopolitan Hotel Las Vegas
    • Metro Union Station

    Robin is a graduate of the Rhode Island School of Design with a BFA in graphic design, and studied sculpture at the Massachusetts College of Art.

    http://selbertperkins.com/
  • David Carson

    David Carson

    Designer

    A San Diego native, David is an AIGA gold medalist, former Torrey Pines high school teacher, San Diego State University grad, and recent keynote speaker at creative and branding events in Dubai, Croatia, Bogota, Peru, Oman, Toronto, SaltLake City, Los Angeles, New York and throughout Europe. Apple computers named Carson as one of their " 30 most innovative users in 30 years of Apple" calling David "a pioneer with profound impact" (only two graphic designers were selected.) The Smithsonian Institute magazine called him "one of America's most important artists" while Pallet Magazine ("for drinkers+thinkers") in 2016 called Carson "arguably the world's most influential graphic designer."

    http://www.davidcarsondesign.com/
  • Dex Torricke-Barton

    Dex Torricke-Barton

    Formerly with SpaceX, Facebook, Google, United Nations

    Over the last eight years, Dex Torricke-Barton has managed communications for leaders and organizations working at the heart of global change. Dex has authored more than 500 keynote speeches and op-eds, and is also a New York Times-bestselling ghostwriter.

    From 2012 to 2016 Dex was the speechwriter for Mark Zuckerberg and led Facebook's executive team. Previously, he was Google's first executive speechwriter, where he supported Eric Schmidt, Larry Page, and other senior Google leaders. From 2008 to 2010 he was a speechwriter and media strategist in the office of the UN Secretary-General.

    Dex's most recent role was as head of communications for SpaceX. In November 2016 he left to work on grassroots projects focused on social change, including a new effort (Onwards.world). He is also writing a book examining the impact of technology in solving social divides around the world.

    onwards.world
  • Felipe Memoria

    Felipe Memoria

    Founding Partner, Work & Co

    Felipe sits at the intersection between user experience, visual design, and code, and drives Work & Co's unique vision for building successful products and services. Felipe has led the design of Work & Co's largest cross-screen projects, including YouTube, Eurosport, and Virgin America. 

    Felipe was previously Partner, Global Head of User Experience at Huge. He spent six years helping the company grow, eventually managing teams across seven offices worldwide. He designed some of Huge's most celebrated projects, including CNN.com, HBO GO, Newsweek, and TED Talks. Over his career, Felipe's work has been recognized by the UX Awards, IxDA Interaction Awards, CLIO, One Show, Cannes Lions, and London Awards, among others. He holds both a B.Sc. and M.Sc. from Pontifícia Universidade Católica do Rio de Janeiro.

    www.work.co
    memoria@work.co
  • Sean Adams

    Sean Adams

    Moderator - Art Center

    Sean Adams is the Executive Director of the Graphic Design Graduate Program at ArtCenter, founder of Burning Settlers Cabin studio, and on-screen author for lynda.com/Linked In. He is the only two-term AIGA national president in AIGA's 100-year history. In 2014, Adams was awarded the AIGA Medal, the highest honor in the profession.Adams is an AIGA and Aspen Design Fellow. He has been widely recognized by every major competition and publication, including a solo exhibition at SFMOMA. Adams has been cited as one of the forty most important people shaping design internationally, and one of the top ten influential designers in the United States. Previously, Adams was a founding partner of AdamsMorioka.

    http://www.burningsettlerscabin.com/about/

  • Jared Ficklin

    Jared Ficklin

    Designer and Technologist

    Jared Ficklin is a designer and technologist with two decades experience creating products and visions for major companies.

    Jared designs with technology and has a passion for innovative or unique interaction models especially those involving interesting inputs and outputs like touch, multi-touch, voice, gesture, sensing and projection. His philosophy is "Think by Making, Deliver by Demo" and employs user experience simulation as a method for quickly bringing products to life and as a method for finding new experiences when applying innovative technologies.

    Jared spent 14 years of his career at frog design contributing to the visions, strategy, intellectual property and products of clients like HP, Microsoft, AT&T, LG, SanDisk, Motorola & many more. His work has generated patents & has reached the marketplace through successfully launched products. Jared's work integrating technology into to the design process at frog design led to the honor of being named one of 4 frog fellows.

    Jared is an evangelist and co-creator of the cable car-based mass transport vision known as The Wire. He is also the Co-Director of the Austin Public Skatepark Action Committee helping design and construct quality concrete and steel skateparks for Austin, TX.

    For many years Jared directed the SXSW Interactive opening party which served as an outlet for both interactive installations and a collective social experiment hosting over 7000 guests. In 2012 his passion for sound visualization led to the honor of being the first to bring live fire onto the TED stage in his talk "Eyes Can Hear" and he was once a cowboy in 1867 for the PBS living history experience known as Texas Ranch House.

    He speaks internationally as a creative technologist and futurist.

    http://www.argodesign.com/

  • Brian Wood

    Brian Wood

    Web Developer and Author

    Brian is a web developer, the author of 12 books, including Adobe Muse CC, Second Edition Classroom in a Book and Adobe Illustrator CC 2017 Classroom in a Book. The author of numerous training titles including Muse, Dreamweaver, InDesign, Illustrator and more. In addition to training many clients, including Nordstrom, REI, Boeing, Starbucks, Nintendo, and many others, Brian speaks regularly at national conferences, such as Adobe MAX, HOW Design, HOW Interactive, as well as events hosted by AIGA and other industry organizations.

    He has also written articles for SmashingMagazine.com, Peachpit.com,CreativePro.com, and more. Brian has a YouTube channel at: youtube.com/askbrianwood/a> and a corporate training site at: brianwoodtraining.com.

03

Workshops

The Y Design Conference offers the unique opportunity to participate in thought-provoking and hands-on Workshops. You'll learn something new, interact with fellow attendees and maybe even get your hands a little dirty. Our "shops" are small, intimate sessions limited to 25 people so you'll have the chance to really get to know the other participants. Workshops are on Saturday. There is no additional fee to participate.

WIRE SCULPTURE
MAKING

This hands-on workshop instigates participants to create whimsical sculpture from wire and other found objects.

MAXIMO ESCOBEDO

Maximo Escobedo is art director at the Salk Institute for Biological Studies where he is responsible for brand management and graphic communications for the distinguished research institution and architectural icon. Over a 25-year career in the design field, he has developed and managed branding, packaging, publication, and new media projects of all sizes for a wide variety of clients. His design work has been recognized by industry-leading organizations and publications, such as AIGA, Communication Arts, Print, Logo Lounge, and Folio.

writing a
creative profile

So you've got an amazing online portfolio. You don't really have much text because after all: the works speaks for itself. Right? Well, maybe not. People (your potential clients) like learning about the stories behind the work, about your thought process, and about you. This human connection can add increased value to your work. During our session, we'll talk about the elements of a great profile, take a look at some samples, and get started writing yours. Students, freelancers, and established designers welcome!

anne mccoll

Anne McColl helps brands find the right words + pictures to tell their stories at AnneMcColl.com. She works directly with businesses and loves collaborating ad agencies, design studios, and interactive firms. When not surfing the Internet for work, you can often find Anne surfing the juicy waves in San Diego.

SCREEN
PRINTING

Get ready to get your hands dirty! After a short presentation of screen printing techniques and materials, we will give you a hands-on demonstration. Wear something you do not mind getting messy or bring an apron or extra shirt with you to change into. We'll be providing some of the Y22 branding materials as prints to use on tote bags and poster paper to print on, but you are welcome to bring a shirt or extra paper as well to print on.

CHRIS TOOMBS

San Diego native Chris Toombs is a jack of all trades. Graphic designer by day and craftsman by night, he spends evenings and weekends exploring the tactile side of design, trying out new techniques in his search to marry message to medium. Chris is currently working as an Art Director at FreshForm, a digital and branding agency located in the historic Mission Brewery building in Mission Hills, San Diego.

NORMAN RAMOS

Norman Ramos is a screen printer, graphic designer, and party animal known for his Instagram selfies and sassy comebacks. He owns and runs his screen printing business Enormously with his husband Ryan and is a graphic designer at Joseph Gregory Design.

PAPER CRAFT
TYPOGRAPHY

Paper Craft Art, or Quilling as it is officially known as, is an art form that involves the use of strips of paper that are carefully rolled, shaped, and glued together to create decorative designs - from animals and flowers to letterforms. During the Renaissance, French and Italian nuns and monks used quilling to decorate book covers and religious items. It's been around that long! Quilling basic techniques are relatively easy to learn for everyone. It's the works of art that require time, patience, detailing, and some planning ahead.

PAM BROWN

Pam grew up in a creative and crafty household with her mom's multi talents of sewing, baking, painting, and crafting. During her high school years, she was introduced to quilling by way of her mom's friend. Pam was re-introduced to quilling at the AIGA San Diego Y20 Design Conference workshop. But this time there was a new twist to the craft, and that was beautiful typography with accents of flourishes. Pam was hooked, and in the past year has created five paper craft typography works of art. People love her work and she wants to share the craft with others. When not crafting, you can find Pam at her studio working on branding design projects for lifestyle business, serving as vice president for the San Diego AIGA chapter, attending design conferences, hiking with her designer buddies, dining out at new restaurants, shopping for beautiful things, and being involved with her church community.

CALLIGRAPHY - AN INTRO TO
ITALIC HAND LETTERING

Make your design skills stand apart from the crowd by learning how to use broad-edged pens, how this alphabet is formed, correct spacing, and more. A fun and informative class in which you will gain confidence and calligraphic skills for personal or professional use.

VICTORIA KIBILDIS

Victoria Kibildis saw her first calligraphy exhibition 1995 at an international lettering conference. Seeing letters used as a mean of expression and able to illicit an emotional reaction made a big impression on her, which led her to a course of study to learn more about calligraphy. Workshops included instruction in historical and contemporary lettering, gilding & illumination on calfskin vellum, drawn letters in ink and graphite, brush lettering and more. Howard T. Glasser. renowned NY Calligrapher and Graphic Artist was correct when he said: "There's more to it than wiggling your fingers and out come the letters."

Seeing an increased interest from the public for calligraphy classes, Victoria began teaching in 2007. Her popular classes are held at UCSD Extension in La Jolla, CA, at the Norman P. Murray Center in Mission Viejo, CA. and at Paper Source in Encinitas, CA. Her happy students range in ages from 10 and older.

She has been published in Bound & Lettered and Calligraphy for Greeting Cards & Scrapbooking by Peter E. Taylor, has had her calligraphy accepted into juried art shows, one most notably as part of a group of Florida calligraphers exhibiting in conjunction with the St. John's Bible Exhibition at the Naples Museum of Art in Naples, FL. At holiday season, she is an on-site calligrapher for Louis Vuitton.

Victoria calls Laguna Niguel home and enjoys botanical painting, long walks with her dog, Scrabble, and a good game of pool with family and friends.

BLOCK
PRINTING

Create your own linocut print! Linocut is a graphic relief printmaking technique in which a block of linoleum is carved by hand to produce a matrix that can be used for multiple prints. The linoleum block is inked with a roller and then impressed onto paper or fabric. All materials provided, so get ready to get inky and walk away with your own stamped paper!

AARON ISHAEIK

Aaron Ishaeik is an award-winning creative director with 15 years of design experience in multiple media. He is an accomplished illustrator, printmaker and fine artist. His work has been featured in galleries in Chicago, Washington D.C., Los Angeles and San Diego. He teaches printmaking and regularly hosts demonstrations and workshops at the American Institute of Graphic Arts' Annual Design Conference and The Southern Graphics Council International Conference. He is a member of Bay Park Press, a premier printmaking studio in San Diego.

His Illustrations and design work have been featured in international publications, including Graphics and Creativity. He has won a regional Emmy® Award for his commercial work for the Port of San Diego as well as The City of Chula Vista; and created 30+ hand-illustrated icons for every park and recreation center in San Diego County, as part of a strategic branding initiative for the County of San Diego Department of Parks & Recreation winner of a Platinum Marcom award and Emerging Brand of the Year from the San Diego Ad Club.

A graduate of the prestigious School of Art Institute of Chicago, Ishaeik began his design and fine art career in Chicago and Washington D.C.

Q&A with
Milton Glaser

We asked an esteemed panel of designers to submit questions to Milton Glaser. His pre-recorded answers, ideas, thoughts and opinions on design and where it's headed will start the conversation between the panel and the attendees. The panel includes AIGA Fellows and community leaders; Ron Miriello, Bennett Peji, Tyler Blik, Candice Lopez, MaeLin Levine, Bobby Buchanan, and Steve Morris. This opportunity is only open to Y22 attendees.

COMMON SENSE
AND ACCESSIBILITY

As a UX Designer - one of the most challenging tasks I face is creating design tools which are accessible for those with disabilities. In this process, I have quickly realized that designing for those with disabilities goes far beyond following a checklist of government requirements - often, it simply requires some common sense. In many cases, thinking about designing for those with disabilities has improved my designs for a much larger (general) audience. During this ThinkShop, I will share some of my insights, lessons learned and experiences with user testing voters both with and without disabilities. My goal is to provide those in attendance some inspiration to consider how discovering design solutions for those for disabilities can also improve user experiences for a much larger audience.

ANDREW BERGERON

Andrew Bergeron is a designer, speaker, and proud new father. Currently, he is the UX Design Manager for Everyone Counts, a rapidly growing start-up leading the transformation of modern election systems. When he is not focused on improving lives through design you will likely find him surfing, walking in nature or finding a way to make his son giggle.



STAY COMPETITIVE BY
ADDING UX DESIGN
TO YOUR PORTFOLIO

User interface and experience design has been a narrative in design rhetoric for some time now. At the root of this conversation is a basic question about where to begin if you have already built a career by specializing in print or web. This workshop will help designers connect things that are changing in their industry, while feeling like they don’t have to start from scratch.

BRIAN WOOD

Brian Wood is a web developer, the author of 12 books, including Adobe Muse CC, Second Edition Classroom in a Book and Adobe Illustrator CC 2017 Classroom in a Book. The author of numerous training titles including Muse, Dreamweaver, InDesign, Illustrator and more. In addition to training many clients, including Nordstrom, REI, Boeing, Starbucks, Nintendo, and many others, Brian speaks regularly at national conferences, such as Adobe MAX, HOW Design, HOW Interactive, as well as events hosted by AIGA and other industry organizations.

He has also written articles for SmashingMagazine.com, Peachpit.com, CreativePro.com, and more. Brian has a YouTube channel at: youtube.com/askbrianwood and a corporate training site at: brianwoodtraining.com.

BUSINESS SENSE FOR
CREATIVE ENTREPRENEURS...
LIVING YOUR 'WHY'

Being a designer and running a business is a tricky balance. When you understand the needs of your business while at the same time cultivate the creativity needed for client work to flourish - magic happens. When you lay a solid foundation for your business that is unique and personalized to 'who you are', 'why you do what you do' and 'what you really want' - you build a stronger brand, have a healthier more sustainable business and ultimately have happier clients. When the right blend of structure is in place, you thrive.

This Thinkshop is for creative entrepreneurs who've been in business for 10+ years or who have just begun. We'll address the essential steps for creating a solid foundation for longevity and strength while staying on purpose.

RASHELLE ROBERTS

RaShelle Roberts is the founder of www.rashelleroberts.com, (previously known as inVision), which specializes in coaching for creative professionals. In 1998, RaShelle saw the need to develop customized programs and strategies to meet the specific challenges creative business owners face.

Prior to forming her coaching practice, RaShelle operated as a business partner, directing the marketing and business development of a thriving design firm in Southern California. She has studied under the industry's top leaders - attending and leading sessions that discuss leadership skills, innovative business-development techniques, and marketing strategies.

RaShelle has been recognized by industry leaders around the globe for her unique ability to develop flexible, innovative programs that fit the needs of each client. Programs include one-on-one coaching, group workshops and various multimedia courses. RaShelle developed The Creative Business Manifesto™, a course for Creatives to design a personalized plan that lays a solid foundation to run a solo-business with longevity, sustainability and strength.

RaShelle's workshops have been featured at the HOW Design Conference, AIGA San Diego Y Conference and numerous in-house creative teams. Programs and workshops have been developed including BREW Las Vegas, San Diego, Orange County and various chapters of the AIGA, the Graphic Artists Guild, PRSA and others. In addition, RaShelle has contributed to both the Self-Promo Issue and the Business Annual for HOW Magazine.

She is an active member of the creative community, has served on several chapter boards of the AIGA, she is a mixed media artist, is an unschooling mama and works closely with organizations that support healing for at risk youth.

04

Attractions

  • resource center

    Come and see all the amazing ways our sponsors are creating new tools, mediums and resources allowing us to push past the boundaries of creativity. Make sure to get your pass stamped by every vendor to be entered for a chance to win a special prize.

  • vendor table

    Want to showcase your creative work at the Y? Rent a space for the 2-day event and strut-your-stuff! We are looking for vendors who create calligraphy and hand-lettered gifts, hand-crafted books, apparel, paintings, screen printed art, letterpress, jewelry, and more. Click here to apply.

  • silent auction

    Bid on everything a designer could dream of with auction items as diverse as graphic design books and art to cool gear and dining. All proceeds benefit the AIGA San Diego annual programming that helps bring education, empowerment and resources to local creatives.

  • saturday topic lunches

    RSVP for a catered lunch at the Garden by the Sea with AIGA Fellows local design leaders. $35 per person

Interested in becoming a vendor at the y design conference?

Want to showcase your creative work at the Y?

Rent a space for the 2-day event and strut-your-stuff! We are looking for vendors who create calligraphy and hand-lettered gifts, hand-crafted books, apparel, paintings, screen printed art, letterpress, jewelry etc.

Interested in becoming a vendor at the Y Design Conference?

Want to showcase your creative work at the Y? Rent a space for the 2-day event and strut-your-stuff! We are looking for vendors who create calligraphy and hand-lettered gifts, hand-crafted books, apparel, paintings, screen printed art, letterpress, jewelry etc.

Will AIGA San Diego help promote my booth?

We will create social posts, include all vendors in eblasts and list all vendors on our website.

Table info:

  • Tables are 6' x 2'
  • 2 chairs per table are provided.
  • Table cloths are NOT provided.
  • Any signage must be self-standing, nothing can be attached to walls.
  • Extra Tables (to make larger spaces are available at additional cost)
  • Vendors must collect their own sales and be responsible for their cash boxes/supplies at all times. AIGA San Diego is not responsible for damaged goods.

Pricing:

  • AIGA Member Including Y Admission $522.00 per table (2 days) per person
  • Non-Member Including Y Admission $622.00 per table (2 days) per person
  • AIGA Member Vendor Table Only $422.00 (2 days, no main stage admission) person
  • Non-Member Vendor Table Only $522.00 (2 days, no main stage admission) person

Can I bring a helper?

1 helper per table is permitted if a Y Admission is purchased for the table owner. The helper is not permitted into the Conference, or conference sessions, parties, lunch etc.

Some additional information:

  • Each vendor needs to have a sellers permit.
  • Setup is the Thursday day before the conference, and tear-down is Saturday, after the conference.
  • Parking is $8.00 per day.
  • Please bring a rolling cart for unloading and cleaning up if you require one.
  • There are only 20 vendor tables available
  • No food vendors.
  • If you require electrical access, please bring extension cords, labeled with your contact info.
  • AIGA San Diego will select vendors so that we have as many unique vendors as possible to avoid multiple vendors with the same types of items for sale.
  • (Please use your my.aiga email address if you have one)
  • Upload images of work if no website is available (max 3)
    Drop files here or
    Accepted file types: jpg, png, pdf.

If your application is accepted an email with a link to complete payment will be sent to your email provided. If you have already purchased your Y admission, you will only owe the balance of the cost listed.

05

Registration

  • Conference Pricing Feb 10, 2017 - Sell out
    • AIGA Members: $522
    • Non-Member: $622
    • Students (with valid ID): $222
    • Group (5 or more regardless of membership level)
      $422 per attendee.
  • single day ticket

    (only sold when main stage sells out)

    • Member (any level): $322
    • Non-Member: $422
  • satelitte lounge

    $322 Per Person

    The Satellite Lounge will be a separate room at the venue that will have a live broadcast of all presentations from inside the main auditorium. This seating area will only be available when the main stage sells out.

  • cancellation policy

    Cancellations made on, or before, March 20, 2017 will be refunded 50% of the registration fee (less $55 handling fee). No refunds for cancellations will be made after March 21, 2017.

Contact

Want to be a sponsor? Do you have registration questions? We can help!

Please contact Jasmine Jimenez
or call (858) 775-9455

Why Should You Attend?
06

Sponsors

Please join us in supporting the companies and organizations that help make the Y Design Conference possible. This event wouldn't happen without them. During the conference, feel free to stop by the Resource Center featuring our sponsors and say hello.

If you are interested in becoming a sponsor please contact us at info@sandiego.aiga.org.

07

Venue

The Y Conference is held at The Joan B. Kroc Institute for Peace and Justice on the beautiful campus of the University of San Diego, overlooking Mission Valley and the waters of Mission Bay.

Overlooking Mission Bay on the southwest side of University of San Diego campus, the Joan B. Kroc Institute for Peace and Justice offers state-of-the-art conference facilities while remaining true to the university's Spanish Renaissance style. Friday lunch and the Friday night reception will both take outside in the beautiful Garden of the Sea.

  • Joan B. Kroc Institute
    for Peace and Justice
  • 5998 Alcala Park
    San Diego, CA 92110
  • 619.260.7808
08

Parking

  • parking at usd for y22

    Enter at the West Gate entrance: Linda Vista Rd. and Marian Way. Trams will run each day, but only between 7am-9am on Saturday.

  • friday

    Details will be emailed prior to conference dates

    Park in West Parking Structure just west of West Gate entrance.

    DO NOT PARK elsewhere on campus.

    DO NOT PARK in any reserved spaces or underground parking.

    ALWAYS display parking pass in vehicle at all times.

saturday

Park in the West Parking Structure or on the USD campus in any white-lined space or surface lot that is not marked RESERVED. There will be trams available on Saturday from 7:00am-9:00am.

Citations will be issued if you park illegally on campus.

09

Credits

Events like this take a lot of work, and we're lucky to have had the help from many creative minds this year. A big THANK YOU to everyone who helped make this conference possible.

#Yconferencesd

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